A comprehensive brand identity system created for a growing tech startup. This project included logo design, color palette development, typography selection, and complete brand guidelines.
Brand Strategy
The brand needed to convey innovation, trust, and approachability while standing out in the competitive tech space. We developed a modern, geometric logo that works across all applications.
Deliverables
- Primary and secondary logo variations
- Complete color palette with usage guidelines
- Typography system with font pairings
- Business card and stationery design
- Brand guidelines document
- Digital asset package
Results
The new brand identity helped the client secure $2M in Series A funding and increased brand recognition by 300% within six months of launch.
Gallery
Logo variations and applications
Business card design
Letterhead and stationery
Brand guidelines document